Saturday 17 March 2012

Native American Motifs

Washington Redskins

The Redskins are an American football team that begun in 1932. 
Logo timeline http://www.sportslogos.net/team.php?id=168

Logo
The logo is a Red Indian's head, side profile with long black hair, dark skin and feathers centred in a yellow circle. Larger feathers are on the outside of the logo on the left. The logo is clean and crisp. It looks almost like a screen print because of its simplicity. The circle sets a focus on the face, but the larger scale feathers balance out the emphasis.

Logo Concept
Since 1932 the Redskins logo has changed 8 times but the general idea and style has remained the same. The original logo looked embroided and has the Indian face with the yellow circle around it. In 1983 they changed their logo back to the same logo from 1972 and it has remained the same ever since.
The logo is controversial due to the Red Indian being on the logo being labelled as "racist".
The Redskins logo is intended to show the strength and wisdom of the Indians, I think the design does show the Indians in a positive light and they have achieved their intentions.


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